In order to create and use lead lists, you must have a Linkedin Sales Navigator account. The point is that if you use Linkedin to generate leads, you'll want to keep track of the best ones to stay organized and on track. For this reason, Linkedin allows you to save leads. This solution has been available for quite some time. The problem with saved leads is that it's only one list, and sometimes you need to be more specific and track multiple segments (or groups... or lists) within saved leads. Therefore, to better organize your saved leads, you can add them to individual lists. These lists are called "Lead Lists".
Lead lists are, in the simplest terms, an easy way to segment your customers so that no lead escapes us.



